MELBOURNE
VIEWFINDERS

MELBOURNE CONVENTION & EXHIBITION CENTRE

Sightsee standing still.

MCEC wanted to provide exhibition visitors with a unique way to experience the city of Melbourne without leaving their stand. We partnered with DT to create innovative iPod-based video 'Viewfinders'. These interactive displays showcased Melbourne's most iconic locations, providing visitors with a 3D, motion-sensitive, and sound-enhanced experience that made them feel like they were actually there. The Viewfinders were a huge success, attracting many visitors to the MCEC stand and generating positive feedback from both exhibitors and attendees.

Jesse Steinfort  / Art Direction & Design  /  jesse@steinfort.com.au  / +61 405 145 667