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PUMA

Big stars were kids once too.

To promote the launch of a new boot range, Puma organised an event where kids could showcase their soccer skills and experience what it's like to be a star athlete. The event also included a red carpet experience and autograph signing for young fans. The best performers of the day were featured on posters styled as sports idols, complete with inspiring messages about hard work and dedication to their craft. The posters aimed to highlight that even big stars were once kids too, and inspire the next generation of soccer players to pursue their dreams.

Jesse Steinfort  / Art Direction & Design  /  jesse@steinfort.com.au  / +61 405 145 667