ESSASTONE
Essastone, an engineered stone brand, wanted to break away from the typical category imagery that often portrays still-life scenes with an austere quality. Instead, they wanted to acknowledge that kitchen benches are meant to be lived on, even if that means being a little messy. To achieve this, we created a series of real-life moments that placed the Essastone bench-top at the centre of the action. Through this approach, we built a library of photos that celebrated life and welcomed a little bit of messiness.
Selected Works
VISUAL RECIPESMELBOURNE FOOD AND WINE FESTIVAL
SMART PLATESAAMI
DAVID OGILVY QUOTESOGILVY
WE ARE THE NAVY BLUESCARLTON FOOTBALL CLUB
DUPEYARRA VALLEY WATER
INFO PACKBMW
THE SHEDMELBOURNE CONVENTION & EXHIBITION CENTRE
MELBOURNE VIEWFINDERSMELBOURNE CONVENTION & EXHIBITION CENTRE
MADE FOR LIFEESSASTONE
NEWHAVENPEET
THE DESTINATIONAAMI
BIG SHOTPUMA
BREAK CONVENTIONSMELBOURNE CONVENTION & EXHIBITION CENTRE
I AMCARLTON FOOTBALL CLUB
WELCOME PACKBMW
ENCOREART CENTRE MELBOURNE
Jesse Steinfort / Art Direction & Design / jesse@steinfort.com.au / +61 405 145 667